The largest excavator accessories distribution center of China.
On November 2nd, EBE business school held a salon of the "Flying Against the Market" to help you explore the road of making a profit from a different view
The market is the process of how your goods and services work. Trade and promote resource allocation in society appeared when there's market
This year marks the 70th anniversary of the founding of New China. The accessories market has its advantages in the half of the year, and it felt depressed after June. The mainframe market is not weak, why does the market feel depressed after the market?
Ice and fire two days
The mainframe market is very busy, and the supporting companies are also very busy. Our post-market seems to be not very busy.
The mainframe market is very good, the post-market is not very good, it looks very contradictory, it is actually two sides of things. The excavator machine market is an incremental market from 2015 to 2018, and it has become a stock market from 2018 to 2019. In the past, when the cake grew bigger, it could be eaten more. Now the cake is not big, but the number of people who eat is still increasing, and it feels less.
What could be the reason behind it?
Environmental issues
Most of the small steel mills can't produce, but the market demand is still there, the price is rising; many project projects can't start; the cost of upstream enterprises increases and the cost to us increases.
International Environment
The trade war is in full swing.
market
The mainframe operating rate is low, the parts are less worn, and the demand naturally decreases. The market is not sure, repair shops, agents are not willing to stock up, the market is slowly faded.
Around the topic of “anti-market” and “floating red”, the colleagues present at the scene expressed their opinions and talked freely, and jointly explored the “Floating Red Way”.
In the end, Leng always combines Chinese studies with the market and life and uses the view of national studies to elaborate on "the life of wealth" and raise the path of "floating against the city" to the height of life and philosophy.
The two-hour salon event made everyone feel that "the winter is not cold, and the city can be read."
Various viewpoints
Yan Zhihong
• The construction site and the mine cannot be accounted for; the funds are insufficient; no stock is available.
• Be confident, no matter how good the market is, what does the customer reflect? It is the last word to do a good job of products and let the products occupy the market.
Li Xuanjun
• The market is not good; there are stocks to sell first, stocking may not be able to make money, and now the information and prices are very transparent, and stocking is not necessary.
Chen Xiaoyu
• We generally do not stock or stock.
• It is red in the market, you must do a good job, pay attention to after-sales, and maintain a good brand.
Zhu Jie:
• Don't stock up, where are the goods going? I think that stocking is still necessary. The key to our foreign trade is to rely on the team and team members with unified values to expand the market, maintain customers, and adhere to values.
Li Zhirong
• I think the market will last for two to three years in the cold winter. In the cold winter, we need to open source and reduce costs, and save money. Secondly, we must turn to attack and keep the advantage.
• Second, we must adopt a multi-brand strategy to build brands and improve quality.
• The third is serious polarization, better and worse, worse, and reshuffle.
• Fourth, the sales model should be flexible and innovative.
• In the anti-market red, first of all, we must practice internal strength; second, we must walk on two legs (domestic and foreign).
Lin Shouqing
• To be scaled up against the market, you must have the boss's thinking; to build a good team, match the people, and differentiate the products.
Leng Songtao
• 2019, perhaps the best year in the next 5 years. Scarce materials still have a market. The key is what is scarce? Now is against the market, to be read in the opposite market, we must first "forget the past profits"
• Falling against the market, there are four points in summary: one is to open source and reduce expenditure, to prepare food for the winter, to change constantly; the second is to innovate, marketing innovation, product innovation, channel innovation; third is to identify yourself Segmentation of the market, in the market segment to achieve the top three in the country; Fourth, to accept new things, focus on network marketing (vibrate, WeChat...). The key is a few words "heavy talents", "building a team", "doing marketing", "good products", "good management."
